Peter Munk is Digital Marketing Manager at LEGO System A/S for Nordic/Benelux. He is responsible for the Digital approach in this region.
Before joining the LEGO Group Peter has worked with digital marketing and search in both an advertising agency and media agency. Peter has worked with marketing & communication since 1998.
The focus around search has been to implement search marketing programs for national and international clients and setting up relevant KPI´s. This has also included search marketing training for marketing departments and in-house search people.